IQR helps the companies to become more customer-centric by assisting them in creating and institutionalizing a data-driven approach for managing customer relationships. Our solutions enable you to understand the drivers of customer behavior and potential, and then act on these insights at the “moment of truth”. By exploiting the power of analytics, you can efficiently acquire the right customers, maximize their value, and profitably retain your most valuable customers.
- Integrate spending data through offline and online channels.
- Segment customers based on profitability.
- Analyze conversation data on various social media sites.